How to choose products to import
This stage is very critical. You can have all the knowledge of the shipment, payment, and conversation with the supplier, if you fail here, you’d be hooked on your capital.
Here are the tips to help you kick-start your product search
1. You’re NOT the customer.
Let this sink into your subconscious mind that you must not import goods because you “like” it,only choose what will sell.
2. Buy Consumables in these categories
a/ Fashion- Don’t focus on bags if you’re a starter.
Please note that you can launch any product if you are sure of the market existence
3. Watch the weight
The higher your weight, the higher the cost of shipping. The implication of this is that your profit margin will reduce if not eroded
4. Look Out For Hot Selling Items
a/ Do market research by asking questions on the right product for your niche. Use demographics-age,gender, location,taste etc. to validate this
b/ follow the trend on jumia, Konga, eBay etc. to determine the right deal for the season.
5. Look Out For Cheap But Quality Products
How To Search For Products
1. Use Keywords
2. Use Pictures
3. Search by category
4. Use the Chinese language for your search. With the English language, your pop up items will be limited. Google Translator is your friend.